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GARTNER-- CRM VISION |
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Gartner CRM Vision: Business and Technology Strategies for More-Profitable Customer Relationships
Uploaded by: babo Added: 1 year ago
Views: 2191 Thumbs: 1 Comments: 0
Tags:
CRM
VISION
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GARTNER--CRM ROI |
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CRM Return on Investment:Payback or Backfire, Returns or Reruns?
Uploaded by: babo Added: 1 year ago
Views: 1591 Thumbs: 1 Comments: 0
Tags:
CRM
ROI
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Developing CRM Strategy |
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What is a customer relationship management (CRM) strategy?
How does a CRM strategy fit in with other business strategies?
Only 10 percent to 15 percent of companies know the value of their customer base — yet, this is an important intangible asset and drives the detailed tactics of the CRM strategy.
The benefits of CRM come through increased service and communication; to build real loyalty, how is this managed effectively?
Uploaded by: jane Added: 1 year ago
Views: 2832 Thumbs: 0 Comments: 0
Tags:
CRM
Strategy
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Gartner - Developing CRM Strategy |
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What is a customer relationship management (CRM) strategy?
How does a CRM strategy fit in with other business strategies?
Only 10 percent to 15 percent of companies know the value of their customer base — yet, this is an important intangible asset and drives the detailed tactics of the CRM strategy.
The benefits of CRM come through increased service and communication; to build real loyalty, how is this managed effectively?
Uploaded by: babo Added: 1 year ago
Views: 2824 Thumbs: 1 Comments: 0
Tags:
CRM
Strategy
Gartner
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