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Search Engine Optimization (SEO) |
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Definition: An internet-based tool that searches an index of documents for a particular term, phrase or text specified by the user. Commonly used to refer to large web-based search engines that search through billions of pages on the internet.
Different than a Directory
Common Characteristics:
Spider, Indexer, Database, Algorithm
Find matching documents and display them according to relevance
Frequent updates to documents searched and ranking algorithm
Strive to produce “better”, more relevant results than competitors
Uploaded by: emily Added: 1 year ago
Views: 1212 Thumbs: 1 Comments: 0
Tags:
Search
Engine
Optimization
(SEO)
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Your guide to Search Marketing |
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Introduction to the IAB
Introducing the online consumer
The story of Search so far
How Search Marketing works:
Keywords and search behaviour
Paid for Search or Pay per Click (PPC)
Search Engine Optimisation (SEO)
Planning a Search campaign
The future of Search
Uploaded by: jane Added: 1 year ago
Views: 1271 Thumbs: 0 Comments: 0
Tags:
Search
Marketing
IAB
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blog feed search seo |
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Yahoo News & Blog Search
Sorted by relevance. Only top 4 get onto News SERPs
Google Blog Search
Sorted by relevance. No way to submit. Only a matter of time before it ends up in the “One Box”
Technorati
Sorted by date. Tagged posts featured in sidebar.
Feedster
Sorted by date.
PubSub
No immediate SERPs. Delivered only in RSS.
Uploaded by: emily Added: 1 year ago
Views: 1951 Thumbs: 0 Comments: 0
Tags:
blog
feed
search
seo
RSS
Optimizing
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